Email Marketing Guide: Lessons Learned From 1 Million Emails

Email marketing can be unpredictable. With no tried and true formula for success, email marketing strategies that work for one company might flop for the next. So how can we learn from our peers and competitors when it comes to the email marketing experience? Well, the findings of others serve as the perfect launch pad for…

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How OCR is Transforming Accounting

Optical Character Recognition or OCR is transforming accounting by reducing data entry for accountants. This tech tool can take on time-consuming tasks, allowing professionals to focus on more value-add activities. But first things first: What is Optical Character Recognition (OCR)? Optical Character Recognition is a technology designed to extract text from an image and convert it into editable…

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