COMPLEX CULTURE HOLIDAY 2021
ART DIRECTOR: AMMIEL MENDOZA | DESIGNER: RACHEL CHOW | PACKAGE DESIGNER: ANGELA HAUGHNEY | VIDEO DIRECTOR: HUGO GARCIA | PROJECT MANAGER: KAREN BROOKS
EDITORIAL POSITIONING
Clean, curated classics for you and yours
DIGITAL LAUNCH
HOMEPAGE BANNER
EMAIL COPY
SITE COPY
BRIGHT EYES 5-piece complete eye set
Meet the perfect pair for every eye look. Our holiday edition 9-shade shadow palette plus our award-winning Easy Eye Brush collection. Three brushes carefully made to do the work of multiple tools in one. Featuring first-of-its-kind biodegradable handles and a velvet-matte finish for easy grip and control. All packed in a vegan leather carrying case.
Collection Includes:
Future’s So Bright Eyeshadow Palette: A palette packed with colors to celebrate — a rich blend of buttery mattes and airy shimmers.
All Over Shadow: Blends & contours eye color with ease.
Precision Eyelid: Shades, highlights & defines lids; can be used wet or dry.
Easy Crease Definer: 3-sided brush adds eye crease & lash line definition.
Vegan Leather Makeup Bag: A slim, zippered carrying case perfect for toting your makeup tools on-the-go.
This Product is Also:
Vegan, cruelty-free and dermatologist-tested.
KISS BLISS LIP GLOSS TRIO
Layer lips in a trio of high-shine, moisturizing gloss. Three nourishing shades packed with shea butter and passion fruit seed oil for pillow-soft moisture and weightless dewy color.
Collection Includes:
– Euphoria (Golden Champagne)
– Joy De Vivre (Plush Peach)
– Swoon (Sheer Cherry)
DOUBLE DIMENSION DUAL-SIDED EYESHADOW PENCIL
Transform your eyes with double the color. This dual-ended eyeliner pencil is perfectly paired with both a matte and metallic end providing intense, amplified color. Ultra-creamy formula glides on smooth for a seamless finish to smudge, smoke and play before locking in place.
Why It Saves You Time:
Each pencil is perfectly paired with a complimentary matte and shimmer shade. Simply swipe on for precise lines, winged tips and smokey eyes.
Make It Less Complex:
Take yourself from day to night with a single swipe of color, smoke out and blend with fingertips for added drama, or line and define for a more natural look.
POUT CLOUT lipstick
Plump your pout with this buildable, silky cream color infused with natural nourishers. A moisturizing mix of botanical waxes, plant extracts, and peptides for lush color that lasts.
Why It Saves You Time:
Add instant polish to your pout. Swipe once for sheer-to-medium color or continue building for richer pigment without the cakey feel.
Make It Less Complex:
Wear alone or layered under gloss for added color and creamy comfort.
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